The State of Israel and Zionism are under attack by a systematic worldwide campaign to discredit Israel, negate its right to exist as a Jewish state, and hamper its right to defend itself. Regrettably, entities that are active within Israeli society have taken the lead in the campaign of incitement and anti-Israel propaganda, such as Israeli professors and academics who stand at the forefront of calls for an academic boycott of Israel, and civil society organizations funded by foreign governments and the New Israel Fund who accuse Israel of war crimes and apartheid policies (such as “Breaking the Silence,” “B’Tselem,” and “Adalah”).
The picture is clear: the major damage in terms of Israel’s image and reputation is caused by Israeli individuals and organizations. It is for this reason that Im Tirtzu focuses much of its efforts in combating this “BDS from within” phenomenon and has been one of the leading organizations in Israel in doing so.
Im Tirtzu has embarked on numerous public campaigns and has conducted many activities that expose and combat the lies that form the basis of anti-Zionist propaganda. The movement works closely with key decision makers and other pro-Israel organizations that are similarly working to combat this anti-Israel propaganda campaign.